The Women’s Foundation
Background
The Women’s Foundation of Southern Arizona is a nonprofit organization whose mission is to collaborate to achieve economic, political, and social change that empowers women of all ages.
Brief
The organization held a contest challenging creatives to design an event brand for their upcoming 25th Annual Luncheon themed ‘celebrating the past, present, and future.’
Solution
Inspired by the organization's influence on so many women each year, I envisioned the organization as a pebble being dropped into a puddle of water, with ripples expanding from the center, representing the foundation’s growing impact on the community. The contest-winning graphic of 25 concentric ripples is incorporated throughout the event’s print and digital collateral.
Role
Art Direction | Graphic Design | Print Production
