The ‘A’ Bar
Background
Fast Design is a large-format print and design shop on the University of Arizona’s campus.
Brief
A contest between graphic designers from the University of Arizona’s Fast Design, BookStore, and Student Union’s marketing teams to name and create a new package design for the school’s chocolate bar.
Solution
Inspired by ‘A’ mountain and the University’s branding, this contest-winning packaging featured an abstract ‘A’ mountain design and a unique name, The ‘A’ Bar. Various colors from the University’s branding were used at the bar's base to help differentiate between the chocolate flavors.
Role
Graphic Design | Print Production
